Logo Design and Corporate ID Programs
A complete corporate identity program should encompass virtually every perceived application of the corporate logo and be able to adapt with as few exceptions as possible to the original design. Moreover, the right program can be used by anyone because it is simple and straight-forward in development and execution. Logo work must communicate and evoke certain emotions and responses for it to be successful over a long period of time.
I believe logo design can be both collaborative and inspirational. For most situations, the logo design process will involve developing a creative brief, several sketches and finally the presentation. Contact me for a no-charge, no-obligation consultation to discuss your branding and logo design requirements and objectives.